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Zen Cart: E-commerce Application Development: A step-by-step developer’s guide

Zen Cart: E-commerce Application Development: A step-by-step developer’s guide

Zen Cart is a popular open-source PHP/MySQL-based e-commerce solution available under GPL that is designed to put the merchants’ and shoppers’ requirements first. Not only does Zen Cart offer a very long list of features, but the system is designed with both store owners and web developers in mind. There’s no sacrifice of usability or power.

This easy-to-follow book will teach you how to install, configure, and customize a Zen Cart shop and use its promotion and public-relations tools to attract customers to the shop. It will also teach you to customize the look and feel of the Zen Cart shop by localizing and customizing templates. With this excellent tutorial, you will be able to extend and tweak the Zen Cart store.

What you will learn from this book?

  • Install and configure your Zen Cart shop
  • Manage, import, and export products in bulk
  • Configure zones, currencies, payment processors, and shipping modules
  • Use discounts, salemaker, cross-sell and up-sell to promote products
  • Use gift certificates, discount coupons, and newsletters to attract customers
  • Localize your shop by translating and adding new language and locales
  • Create or customize templates for your shop
  • Migrate products and customers from osCommerce to Zen Cart
  • Integrate Zen Cart shop with other CMSs like e107, xoops, gallery2, WordPress, phpBB, etc.

Approach

This is a highly practical book that can act as a reference material to which you will want to return again and again. The discussion in the book is right up-to-the point and it is filled with ample practical examples.

Who this book is written for?

This book is primarily for professional developers interested in building, enhancing, or extending Zen Cart sites for customers. It is also a useful reference for those who have got Zen Cart running on their own store, and want to improve it. It will also benefit those who want to migrate from osCommerce or other engines to Zen Cart.

Price: $39.20

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How To Setup and Use Zen Cart Video Tutorial

How To Setup and Use Zen Cart Video Tutorial

These days many companies of all size, from huge corporations to one man operations are trying to add to their bottom line by creating a significant web presence.

That only makes sense since the size of the internet has exploded and high speed internet is available to almost everyone. It has never been easier to reach a world wide market.

The problem that some companies face is the cost of creating a fully integrated shop. The cost of software can be prohibitive – especially for small business. However there is one solution that has put that obstacle to rest. That solution is Zen Cart.

Zen Cart is an all in one solution that helps you put together an on line shop – for physical products, digital products or both – and smoothly integrate with your payment processor. It truely has leveled the playing field for small business.

The only problem with Zen Cart is that it is quite complex – and I ought to know – it took me ten days to do the research and create this video series. Now you don’t have to figure it out as I have done that for you. You just need to watch and learn. You will learn everything you need to know to set up your store in just a few hours – whether you are setting up a physical product store with inventory or a digital ebook store.

Here is just some of what you will learn:

  • How To Install Zen Cart On Your Server
  • How To Configure Your Site
  • How To Set Up Discount Coupons
  • How To Set Up Gift Certificates
  • How To Set Up a Digital Product Shop
  • How To Set Up a Physical Product Shop
  • How To Modify the Look Of Your Site
  • How To Create a Custom Template
  • How To Use the Zen Cart Over Ride File System
  • and so much more that the list is almost endless.

Here is a neat feature that you will appreciate if you sell digital products. Not only does Zen Cart integrate with your payment processor seemlessly – but it also has custom expiring download links. No more product theft by people passing around your download links. You will learn everything you need to know to set up your store in just a few hours – whether you are setting up a physical product store with inventory or a digital ebook store.

Price: $24.95

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